Remove Emotion When Selling

Most real estate experts agree that being too emotionally attached to your home can lead to poor decision making, such as over-pricing the listing and making hasty choices based on feelings rather than facts.


Of course, removing emotion from the home selling equation is easier said than done. After all, it is your home. It’s only natural to be emotionally connected to it. So, how do you ensure that emotions don’t get in the way of selling your house quickly and for the best price? Here are some strategies:


• Think of selling your property as a business transaction only. Focus your emotions on the new home you’ll be moving into soon.


• Stow as many personal items as possible, such as trophies and family pictures. Turn your home into an attractive product.


• If a buyer makes a negative comment about your property - “I hate the deck colour.” - don’t take it personally.


• Avoid judging offers to buy your house based on whether or not you like the buyer.


Finally, whenever you make a decision during the home selling process, ask yourself: “Am I making this decision based on fact or emotion?” If the answer is “fact” then, chances are, you’re on solid footing.


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